The WeatherTech Raceway Laguna Seca Raceway Store has everything from racing memorabilia to sports car themed apparel. Our 50 plus years of racing merchandise and collectibles celebrate this heritage and are available for purchase.The Monterey Peninsula’s love affair with world-class racing traces its beginnings to the inaugural running of the Pebble Beach Road Races in 1950. Those sports car events quickly outgrew the public roads of the Del Monte Forest and a beautiful new road racing facility was born on November 9, 1957.Today WeatherTech Raceway Laguna Seca hosts world-class race weekends each season, with elite road racing series from around the world visiting the Monterey Peninsula every year.