Branding vs style is changing fashion. Discover how the logo fashion decline reflects new luxury consumer trends.

Fashion logos come in all forms – from intricate heritage designs to timeless graphic emblems. In such a diverse industry, a unique logo is key to standing out from the crowd. Some enduring fashion ...

What do you get if you combine two of the best fashion logos? An illegible anagram is what. But it might just be the start of a new logo design trend. For their new collection, Loewe and On have not ...

Christopher Reeve in the 1978 adaptation of "Superman." The blue, red and yellow suit has over the years cultivated an unlikely fashion fan base. - Warner Bros/Everett Collection “I don’t think I was ...

From logos, packaging design and store displays, to social media campaigns and even gaming apps, graphic design has become as essential to fashion as the clothes themselves. Behind every well-known ...

It’s a classic move in the fashion playbook when trying to signal a new direction or herald a new designer. But are shifting sensibilities leading more brands to reconsider the humble serif? By Aileen ...

Adidas has a fresh new logo for its new 2026 World Cup kits. Featuring a UV print that unveils a hidden monogram, the logo-within-a-logo design is a playful twist on the brand's iconic emblem. Thanks ...

The authors do not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and have disclosed no relevant affiliations beyond their ...

Time travel may not be a thing yet, but when it comes to fashion, it kind of feels like we're stuck somewhere in the early aughts. For years now, old '00s and Y2K fashion trends have been resurfacing, ...