Ford announced a major rethinking of its EV strategy today, shifting its focus on electric vehicles to more affordable segments and prioritizing hybrids in larger vehicles. The first domino to fall in ...

The American pickup segment is undergoing one of its biggest changes, shifting from the rumble of V8 engines to the silent surge of high-voltage batteries. At the center of this revolution is the ...

The Ford Motor Company's recent announcement regarding its near-future strategy (until 2030) includes the unsurprising "bombshell" of an EV truck's demise: the Ford F-150 Lightning is getting the axe ...

Ford sent ripples throughout the automotive industry when it announced a strategic repositioning of its entire EV program. The carmaker would write off $20 billion, including the canceled F-150 ...

Looking at EV trucks? A bunch of outstanding December lease offers put the 2025 F-150 Lightning firmly in the conversation. Ford offers December lease deals on nearly all F-150 Lightning trims with ...

Ford is shifting its electric vehicle strategy to include Extended Range Electric Vehicle (EREV) technology in its F-150 Lightning. The company will expand its hybrid and gasoline powertrain options, ...

Ford most recently bestowed the Lightning name on its first all-electric F-150 (RIP), but the badge is actually much older. The Blue Oval previously used it on a performance-focused pickup developed ...

View post: Porsche’s Biggest Mistakes Turned Into Its Greatest Cars Despite early demand and generous tax incentives, the Lightning never reached profitability, with Ford unable to sell the truck at a ...

The F-150 Lightning is Ford’s first fully electric pickup. In many ways it looks and feels like a regular full-sized truck, except it has blistering acceleration, a more comfortable ride than any ...