EL SEGUNDO, Calif.--(BUSINESS WIRE)--Following the successful launch of the first limited edition Hot Wheels Formula 1® car in 2024 and the announcement of a multi-year licensing partnership with ...

More than 80 vendors and 20,000 Hot Wheels filled Charlie’s Collectible Show for the one-day event. The Holiday Hot Wheels Swap & Shop and racing events drew collectors, families, and first-time fans.

When Mattel introduced Hot Wheels back in 1968, the 1:64 die-cast cars were almost an instant hit. Using television to advertise the bright little cars with moving wheels to a wide audience likely ...

Car racing superfans, start your engines! Hot Wheels Speedway is rolling into the Community Center on Saturday, February 21, from 9–11 a.m. for kids ages 4–6 and their parents. Young ...

Prodrive Cap Prodrive, the Brits behind legends such as the Subaru World Rally Team and Aston Martin Racing, has launched a ...

A selection of die-cast cars are now available at major retailers globally and additional Hot Wheels F1® products will be released throughout 2025 EL SEGUNDO, Calif.--(BUSINESS WIRE)--Following the ...