When Mattel introduced Hot Wheels back in 1968, the 1:64 die-cast cars were almost an instant hit. Using television to advertise the bright little cars with moving wheels to a wide audience likely ...

We're sure you're by now well aware that musty, dusty cases of 1960s and 1970s Hot Wheels moldering away in the attic may—or may not—have some treasure contained within. No, we don't mean treasure of ...

Having goals is important, as they can help guide you through your journey regardless of what it’s all about. I have a list ...

When everyone’s headed in one direction, it may sometimes be wiser to go the other way. It could help save a lot of hassle.

Bruce Pascal owns some of the rarest Hot Wheels cars and artifacts in the world. He's now beginning to donate a part of his collection to the Petersen Automotive Museum. Bruce Pascal has one of the ...

The Digital Collectibles (NFT) Marketplace will be available on Mattel Creations, the company’s direct-to-consumer platform. Mattel has announced the launch of its own Digital Collectibles (NFT) ...

Hot Wheels is partnering with Lamborghini, Aston Martin, and Toyota for new Brick Shop buildable vehicle sets aimed at collectors and enthusiasts. Hot Wheels collaborates with Lamborghini, Aston ...

Kids are still playing with Hot Wheels, those gleaming toy Camaros, Cougars and Corvettes you got for Christmas or your birthday, years and years ago. But those kids, who are sending new and even ...