HUL has signed a share purchase agreement to acquire 90.5% of Minimalist's shares for INR 2,670 crore through a secondary buyout, complemented by a primary infusion of INR 45 crore into the company.

The acquisition of Minimalist signals HUL’s ambitions in e-commerce and premium beauty. E-commerce currently accounts for 6-7 ...

Hindustan Unilever announced its agreement to acquire beauty startup Minimalist for approximately $342 million, marking a significant expansion in its premium beauty segment. The deal, set to close in ...

FMCG giant Hindustan Unilever Ltd (HUL) has sought the Competition Commission of India’s (CCI’s) approval for Minimalist ...

Hindustan Unilever seeks clearance from CCI to acquire Uprising Science, parent company of Minimalist, enhancing its beauty ...

India’s Hindustan Unilever Limited (HUL) on Wednesday said it has signed a deal to buy Peak XV-backed D2C beauty brand ...

In a post-results’ analysts call on Wednesday evening, HUL CEO & MD Rohit Jawa said that the gameplan included extending large brands such as Ponds and Lakme into more demand spaces; introducing more ...

businessline had earlier reported that HUL was in talks to acquire Minimalist as it aligned with its strategy to broaden its product portfolio and connect with modern consumers. According to ...

HUL seeks CCI approval for acquiring Uprising Science, a skincare brand, in a ₹2,670 crore deal for expansion.

Analysts are bullish on stocks around urban consumption and premiumisation themes as they may see uptick in spending as ...

Minimalist, known for its actives-led skincare products ... one of the earliest startups in the Surge portfolio. The acquisition follows Hindustan Unilever's expansion into health and well ...

The premiumization trend is universal across urban and rural markets, so it’s no longer true that only the urban rich or the ...