The dynamism of marketing data demands an analytics dashboard that is flexible and robust enough to change with the times. In the article 5 Signs Your Dashboard Needs An Update, I discussed how a ...
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Marketing dashboards are a way of visualizing how your company is performing. Of course, data itself is a static entity, and that doesn’t make for an exciting picture. When deciding what you need in ...
Michael Marriage has worked in the technology sector for over 20 years. He's been a global speaker on data warehousing methodologies and business intelligence best practices, and has developed ...
Generally speaking, there are two ways to approach the challenge. The first is with analytics–using advanced mathematics to build regression or artificial-intelligence models to identify causal links ...
With the growing number of social media monitoring and community management software products, the definition of a marketing dashboard seems to have taken numerous forms. For the purpose of this ...
Senior marketing managers tend to be extremely busy, which is why they need to set up dashboards that allow them to quickly analyze inbound marketing strategies and conversions. Smart Web analytics ...
With an ever-greater emphasis on accountability and measurement, b-to-b marketers are turning to information dashboards to help them track their departments' opportunities, successes and shortcomings.
Advisors are sick of using a bunch of disparate applications that can’t communicate with each other and require manual transfer of data. Technology vendors, TAMPs (turnkey asset management programs) ...
Access of our Marketing Dashboards Marketing Resources here. Select any of the popular topics below to narrow your search. Get unlimited access to all of our exclusive marketing resources. Go PRO ...