For the first time, the parent company of Barbie released a Diwali-themed doll to recognize the upcoming Hindu holiday — and sold out online in less than 24 hours. Mattel Creations collaborated with Indian fashion designer Anita Dongre to release the doll four weeks before Diwali,

In a first, toy manufacturing giant Mattel has released a new Barbie to help celebrate one of the largest Indian festivals of the year, Diwali. The Barbie Signature Diwali doll has been unveiled to represent the “fashion-forward modern Indian woman of today”.

The Diwali doll, created in collaboration with fashion designer Anita Dongre, features traditional elements and will cost $40.

Barbie unveiled its first-ever Barbie Diwali doll collaboration with globally recognized Indian fashion designer Anita Dongre. Dongre is an Indian couturier who has built a global fashion empire with a mission to empower

The new Barbie doll is all set to enhance the grand Diwali celebrations across the world, especially in India.

In a special collaboration, Barbie and renowned Indian designer Anita Dongre are celebrating Diwali with the launch of the Barbie Signature Diwali doll. This new collectable doll, released ahead of the festival of lights,