A new report from Mistplay sheds light on some of the behaviors of mobile gamers and their relationship with their games — including how monetization affects them. According to their 2024 Mobile ...

LoyaltyPlay, Mistplay's gaming reward hub, allows users to earn in-app rewards through gameplay and the completion of in-app activities, creating engagement loops that increase retention, lifetime ...

MONTREAL, May 21, 2025 /PRNewswire/ - Since its conception in 2016, Mistplay has grown to be the leading rewards program for mobile gamers, pioneering the rewarded play industry for publishers ...

MONTREAL, Oct. 7, 2025 /CNW/ - Mistplay, the pioneer of play-and-earn in the rewarded ad space, today announced the appointment of Sampsa Jaatinen as Chief Data and AI Officer. With more than 20 years ...

2025 Mobile Gaming Across Markets Report, surveys 6,000+ gamers, and shows that localized UA, engagement and monetization strategies must be market specific to succeed. Based on a Mistplay survey of ...

Screenshot of Mistplay's website. Montreal-based Mistplay, a play-and-earn and game discovery platform for mobile games, has appointed Deirdre Sheridan as general counsel and chief privacy officer, ...

US private equity firm GrowthCurve Capital has acquired a majority interest in Mistplay, a Montreal-based play-to-earn and game discovery platform for mobile gamers. No financial terms were disclosed.

Previously, Heller was chief growth officer of Mistplay He is the former president of Persado and ex-partner at McKinsey & Company Thombre is former CEO of Match Group Americas Montreal-based Mistplay ...

Gathering coins and rewards just for playing games? Well, sign us up right away! That is exactly what the Mistplay app is all about, a real manna for all serious mobile gamers out there. But what if ...

MONTREAL--(BUSINESS WIRE)--Mistplay (“Mistplay” or the “Company”), a leading play-to-earn and game discovery platform for mobile games, today announced the completion of a definitive agreement with ...