Under the right conditions, these traditional bass and muskie baits will catch way more species than you ever imagined.

From the best reels and lures to accessories and apparel, we have you covered when it comes to choosing the best in offshore fishing gear. Success on the water often comes down to having the right ...

With a myriad of baits and lures to select from, knowing what to choose in various situations can make the difference between an incredible day on the water and one where you miss the action. Our pro ...

By and large, anglers classify poppers as finesse lures. They offer the opportunity to control the cadence, but rarely does anyone lean on speed with a popper, especially in freshwater. In offshore ...