Are you a print subscriber? Activate your account. By Hans Greimel - 2 days 3 hours ago By Jon Springer - 2 days 4 hours ago 4 days 15 hours ago By Jack Neff - 4 days 15 hours ago By Garett Sloane ...

Despite reported volume growth since a 2023 reformulation, Pepsi Zero Sugar has struggled to gain ground on Coca-Cola Zero Sugar’s hold on the market. While dressed up in Santa red and modern ...

Dr Pepper has overtaken Pepsi as the second-most popular soda in the U.S., thanks to innovative marketing, new flavors, and ...

Pepsi unveiled a new holiday marketing effort that sees Santa Claus make the switch from rival Coke Zero Sugar, according to news shared with Marketing Dive. A video kicking off the social-focused ...

Another activation is The DRIPS by Pepsi, a pop-up offering crafted versions of popular PepsiCo beverages in regular or ...