This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Pepsi unveiled a new holiday marketing effort that ...

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U.S. big tech companies may face a stall in 2025 due to overvaluation, a strong dollar, and weak overseas economies. Consumer staples like Mondelez, Hershey, and Pepsi offer stability, recession ...

Every year since 1998, SantaCon has brought an assemblage of soused Santas stumbling through Manhattan for the annual holiday-themed pub crawl. A divisive event, at best, the annual ritual ...