The logo also retains the iconic yellow spark ... INCOME SHOPPERS "As our customers evolve, we will too," White said. "Our ...

Walmart’s logo now uses a chunkier font compared to ... to serve our customers of today and tomorrow,” William White, senior vice president and chief marketing officer of Walmart US, said ...

The updated logo features a bolder font and a deeper ... maintaining the brand’s heritage while updating its look. William White, Walmart's senior vice president and chief marketing officer ...