Back in 2017, McLaren was struggling. The Formula 1 team had slipped into backmarker status, and driver Fernando Alonso was losing patience. That’s when CEO Zak Brown proposed an idea that ...
McLaren’s former group marketing director has described how Zak Brown was pivotal in redefining the McLaren brand. Henry Chilcott worked at the MTC from May 2017 to July 2020 and came in at a ...
How are Formula 1 racing teams capitalizing on the surging popularity of the sport? McLaren Racing chief Zak Brown discusses ...
Red Bull team principal Christian Horner has hit out at the “disappointing” booing of his driver Max Verstappen at last ...
During the event, students had the privilege of engaging in a Q&A session with Lando and participating in dynamic discussions ...
McLaren chief executive Zak Brown expects Formula One to deliver a ... back from fourth overall in 2023 and fifth in 2022. In 2017 they were ninth. The longest of campaigns with 24 races also ...
Team culture is a vital component of any thriving workplace and McLaren CEO Zak Brown has credited giving it an overhaul ... and dropped even further down the rankings to ninth place in 2017. He took ...