Quarterly profit and same-store sales decline, but CEO Brian Niccol cites “positive response” to chain’s efforts to woo back customers.

Starbucks has reported better-than-expected sales in its fiscal first quarter as some of its turnaround efforts start to take hold.

As part of CEO Brian Niccol's Back to Starbucks plan, the company is making changes to get loyal customers back in the door.

Starbucks reported a smaller-than-expected fall in first-quarter comparable sales on Tuesday, in early signs that the struggling coffee chain was benefiting from CEO Brian Niccol's efforts to revive demand.

Starbucks reported fiscal first-quarter results that topped analysts’ expectations, sending shares higher in extended trading Tuesday.

Starbucks on Tuesday reported better-than-expected sales in its fiscal first quarter as some of its turnaround efforts start to take hold.

Starbucks reported a smaller-than-expected fall in first-quarter comparable sales on Tuesday, indicating early signs of success for CEO Brian Niccol's turnaround efforts for the coffee chain battling sluggish demand.

Brian Niccol, who is four months into his new role, has set forth a raft of measures to improve the coffee chain's business.