The Detroit-based umbrella organization for a suite of consumer financial services companies — including the well-known ...

A logo seems like the perfect vessel to show off key moments in a brand's yearly calendar with a clever addition or temporary iteration, but you’ll be surprised to find out that some of the most ...

This article will delve into various areas of logo design psychology, including colour psychology, symbolism, how it influences consumer perception. Logo design shapes a brand's identity and ...

Discover the fascinating psychology and science behind logo shapes and how they affect how consumers perceive and connect with your brand. When you encounter a logo, you also experience the brand's ...

Retailing giant Walmart has unveiled a new logo to start the new year. The "brand refresh" of its identity, as the chain is calling the move, includes some nods to its past. Walmart said its new color ...

The Coca-Cola logo will feature on the shorts of the Springboks, Springbok Women, Blitzboks, and Junior Springbok teams. SA ...

Some folks may be green with envy. Coca-Cola has brought back the Lime Coke flavor, which hasn’t been on store shelves for 18 years. The fizzy thirst quencher, which features a hint of green ...

If you’re a Coca-Cola fan, then you’ve likely tried many of the different flavours over the years – from cherry to lemon, and vanilla. But there’s one that many Brits have been desperate ...

Barclays lowered the firm’s price target on Coca-Cola (KO) to $66 from $73 and keeps an Overweight rating on the shares as part of a consumer staples Q4 earnings preview. Put simply, “it feels ...

In yet another sign of how corporate America is happy to be associated with Donald Trump as he takes office a second time, ...

CMO Jonathan Mildenhall explains how Rocket Companies is trying to own the homeownership journey through a brand refresh and ...