For nonprofit organizations, where marketing and advertising can be cost-prohibitive, social media is a critical (and free) ...

Startups have many expenses. Here are five strategies to advertise a startup without straining limited financial resources.

Marketing agency Komodo is launching "The Journey" a marketing platform that aims to transform how destinations reach young ...

The first step in a successful marketing campaign is fully understanding your unit's rental market. Learning about the local ...

Leveraging the power of social media and using it to scale your business is a hugely powerful opportunity that can help you ...

To find quality renters, set competitive prices, market across multiple platforms and create a satisfactory tenant experience ...

Firms are deploying new tools to create campaigns and track how effective their marketing spending is, but the core concept ...

Returning to TikTok this week felt a bit like remote working through a natural disaster: Business as usual, except not really ...

It is a popular misconception that copywriting is just about clever ads, when copywriters are the masterminds behind the ...

A recent study shows the country’s news ecosystem is shifting towards alternative sources. This trend might shape journalism ...

That single view of the customer has always been a Holy Grail for marketers - and it's never been more important than today ...

Last year, marketers were given a masterclass in adaptability. Trust in social media eroded further, with a staggering 81% of ...