Hindustan Unilever announced its agreement to acquire beauty startup Minimalist for approximately $342 million, marking a significant expansion in its premium beauty segment. The deal, set to close in ...

HUL has signed a share purchase agreement to acquire 90.5% of Minimalist's shares for INR 2,670 crore through a secondary buyout, complemented by a primary infusion of INR 45 crore into the company.

The acquisition of Minimalist signals HUL’s ambitions in e-commerce and premium beauty. E-commerce currently accounts for 6-7 ...

FMCG giant Hindustan Unilever Ltd (HUL) has sought the Competition Commission of India’s (CCI’s) approval for Minimalist ...

businessline had earlier reported that HUL was in talks to acquire Minimalist as it aligned with its strategy to broaden its product portfolio and connect with modern consumers. According to ...

Hindustan Unilever seeks clearance from CCI to acquire Uprising Science, parent company of Minimalist, enhancing its beauty ...

Photo Credit: DANISH SIDDIQUI The FMCG giant Hindustan Unilever’s Q3 FY25 revenue ... and other segments plug in the remaining. Premium products across segments, especially body wash, serums ...

Analysts are bullish on stocks around urban consumption and premiumisation themes as they may see uptick in spending as ...

Minimalist, known for its actives-led skincare products ... one of the earliest startups in the Surge portfolio. The acquisition follows Hindustan Unilever's expansion into health and well ...

Minimalist will join the portfolio of brands in HUL’s Beauty & Wellbeing division ... we look forward to making our products even more accessible across the country.” On Wednesday, the HUL ...

Beauty & Wellbeing portfolio reported 1% growth while volumes ... urban consumers are ditching tried and tested brands to buy new products. HUL has outlined plans to grow in emerging demand ...