What was a commonly known secret finally became official Wednesday when the Utah Hockey Club unveiled its new nickname, the Mammoth, and its logo.

Utah Mammoth. That is the permanent brand identity of Utah’s NHL franchise after a 13-month process that included four rounds ...

2006 is a bit of a love letter to the culture that raised Eddie and a nod to the media that so many of us grew up consuming.

Utah Hockey Club is morphing into the Utah Mammoth. That’s what the NHL franchise will permanently be known as, the ...

The NHL team in Salt Lake City will be called the Utah Mammoth going forward, ending a protracted, yearlong naming process ...

The new team logo -- the head of a mammoth with a curved tusk -- features several Easter eggs for fans. The snow-capped Wasatch Mountain Range makes up the top of the mammoth's head. The ...

SALT LAKE CITY – An ancient beast has been resurrected from the ice age as the Utah Hockey Club made a colossal announcement ...

Utah's NHL team has announced its new name and branding. Here's what the Utah Mammoth logo and jerseys look like.

Splashes were a key element of Matt Drudge’s success. At The Drudge Report, a few short words written in all-caps font ...

The NHL team in Salt Lake City is now known as the Utah Mammoth. Owners Ryan and Ashley Smith unveiled the franchise’s ...

The NHL team in Salt Lake City is now known as the Utah Mammoth. Owners Ryan and Ashley Smith unveiled the franchise’s ...