Asa Candler’s coupon campaign was more than a marketing tactic—it was a revolution in trust-building. By removing risk for ...

The suit, filed in federal court Jan. 10, alleges that Irving-based chain Super Fuels’ logo is so similar to the Buc-ee’s ...

Cola's beginnings, from a struggling drink containing cocaine to a global empire shaped by psychological marketing and ...

There’s also the Great Salt Lake, from where the city gets its name. At 20,000 square miles, it’s the the second saltiest in ...

Join us for a final look at the details of Chester & Hester's Dinosaur Treasures in the closing DinoLand U.S.A. at Disney's ...

Walmart’s brand refresh annoyed the internet with people complaining they couldn’t see the difference between the new logo ...

The commemorative bottle features a design of the White House with the text: “The Inauguration of the President of the United ...

In a world where personal branding is paramount, individuals are often marketed like products. Nowhere is this phenomenon ...

CMO Jonathan Mildenhall explains how Rocket Companies is trying to own the homeownership journey through a brand refresh and ...

Billionaire investor and Berkshire Hathaway co-founder Warren Buffett has named his middle child, Howard "Howie" Buffett, his ...

Rebilas-Imagn Images) Amazon Prime has signed a deal to sponsor Chase Elliott's car for three races annually from 2025-27. The agreement with the Hendrick M ...