We get to a peek into how others “do life”, and in my case, I get to find unique designers and brands to obsess over. This ...

Digital advertising on social media platforms has undergone a transformation owing to the inclusion of technological ...

In Ask an Influencer, Business of Home explores the creator economy. This week, we spoke with interior architect and product ...

Detroit is looking to partner with social media influencers to boost the message of city campaigns and support the city's ...

An 18-year-old South African woman's decision to start a candle-making business instead of joining unemployment statistics has inspired many on social media.

Social media marketing has become one of the most effective and affordable ways for new businesses to gain visibility, connect with potential customers, and grow their brand presence.

Though the TikTok Ban lasted less than 24 hours, content creators and influencers have been pushed to consider other social ...

Unveiling the dark side of social media: fake content and artificial connections. Learn why authenticity is more important ...

EXCLUSIVE: Veteran producer Andrew Schneider has been tapped to lead Candle Entertainment, a division of Candle Studios, as EVP.

Visual identity: Your visual identity—including your logo, photography, website, social media, and packaging ... customers through short-form video content. Try: Showing your candle-making process ...

I learned some valuable things on the topic of social media content due to HubSpot's recent YouTube video showing off their ...

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