Sharing these genuine user experiences can help build trust, foster community and add authenticity to your brand’s messaging.

Everyday investors are turning to financial influencers, or “fin-fluencers,” to learn how to manage their finances, but ...

Looking to for-profit marketing strategies can provide nonprofits with a way to attract more attention and supporters.

In the digital age, software development has become a highly competitive field. Developers and software companies must not ...

Looking to establish a better process for tracking marketing performance, and demonstrating the actual value of your marketing efforts? This has become a big focus across the industry, with the ...

Many clients look for experience in the field or a degree in marketing. Campaign managers on Upwork charge as much as $250 ...

The Australian Influencer Marketing Council (AiMCO) is set to host its first-ever beauty influencer marketing events, ...

This month we asked you for questions on best practice PR and communication strategies. Answering your Ask Us Anything questions is PR expert Odette Barry.

Psychic affiliate marketing can be confusing. It is much like stepping into some mystical realm in which profitability and ...

Discover cutting-edge digital marketing strategies that have been successfully implemented by industry leaders. This article ...

The HVAC industry is rewriting the marketing playbook, leveraging data, sustainability and digital transformation to engage ...

Organic social media can be used to test hypotheses before making a larger investment, according to research from VaynerX and ...