Dell is renaming its products; here's what consumers should know and what an expert thinks
Round Rock-based Dell Technologies recently announced that it will overhaul the names of its computers to fit into a more ...
Learned from Apple? Dell launches rebranding – and bids farewell to its iconic names
Dell is introducing a revolution in the branding of its computers: XPS, Latitude, and Inspiron are being phased out, making way for simple and clear names – Dell, Dell Pro, and Dell Pro Max.
Dell introduces Dell Pro, Dell Pro Max laptops, desktops: All the details
At CES 2025, Dell introduced three product categories – Dell (designed for play, school and work), Dell Pro (designed for ...
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Dell’s Pro Max 14 and Pro Max 16 Laptops Are Ready for Anything
Dell has revealed a bunch of new laptops at CES 2025, including two workstation PCs ready for anything you can throw at them.
Dell is refreshing and rebranding all of its PCs: What all the new names mean
This rework marks a major shakeup for Dell's PC naming schema, which has used the Inspiron, XPS, Latitude, and Precision ...
Dell is gunning for Apple with its new Dell, Dell Pro, and Dell Pro Max laptops (yes, like that)
Dell is completely rebranding its suite of laptops, offering three iterations: Dell, Dell Pro, and Dell Pro Max. I'll break them down for you.
Start your photocopiers: Dell rebrand shamelessly rips off Pro iPhone marketing
In a bid to reinvigorate PC sales, Dell should've put a lot of thought into how it rebrands its PCs. Instead, it ripped off ...
Dell kills the XPS brand
Dell’s XPS line, which has been a prominent name in premium laptops for years, is being replaced by new Dell Premium models.
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CES 2025: Dell announces new laptops and a new naming convention
So they’ve broken down their family into Dell, Dell Pro, and Dell Pro Max. Gone, are the Inspiron, OptiPlex, XPS, and other naming schemes of the past. Let’s jump into the full press release ...