Ethan Holliday becomes Adidas' first baseball NIL athlete. The brand confirmed Holliday's signing in a press statement on ...

NIL has changed college sports dramatically, but how does it really work? Eli Gold returns to the show with his new boss ...

Arch Manning officially has wings, as the Texas Longhorns star quarterback announced he signed an NIL deal with Red Bull. “target locked, wiings secured,” Red B ...

Archie Manning, the NFL Hall of Famer and grandfather of Arch Manning, had said his grandson wouldn't sign any NIL deal until he became a starting QB.

The Highway to NIL Podcast analyzes the legal landscape concerning college athletics and the regulation of name, image, and likeness (NIL) rights ...

The city of Athens has no shortage of student entrepreneurs. Here are six local businesses owned by current or former University of Georgia students and what their plans are for ...

With Quinn Ewers leaving for the 2025 NFL draft, the Texas Longhorns are transitioning to the Arch Manning era. The freshman signal-caller, who was the No.

This past season, when the Longhorns made a run back to the College Football Playoff semifinals, Arch Manning completed 61-of-90 passes for 939 yards, nine touchdowns, and two int ...

South Carolina Gamecocks athletic director discusses issues surrounding NIL deals and the fair market assessment under the House v. NCAA settlement.

South Africa has a new law to govern the expropriation (or compulsory acquisition) of private property by government for ...