As the industry awaits the closing arguments of the DOJ's lawsuit against Google on November 25, Campaign looks at the tech ...
EXCLUSIVE: Bain’s Andreas Dullweber and Henrik Naujoks reveal shifts in spend, how today’s marketers are underutilising data, ...
Facebook parent company Meta has announced plans to launch a Singapore-focused AI incubator programme which will support 100 ...
Food company Heinz has apologised after its latest advertising campaign was called out by some for perpetuating racist stereotypes.
Personalisation, first party data, and ID agnostic solutions that go beyond third-party cookies should be essential elements ...
The Publicis Groupe CEO spoke publicly in the UK for the first time in six years at the Campaign Live conference.
A recent report on AI in the workplace from Microsoft and LinkedIn demonstrates how marketers can harness its powers to ...
Personalisation, first party data, and ID agnostic solutions that go beyond third-party cookies should be essential elements of a forward-looking marketing strategy, says Eyeota’s Trent Lloyd ...
The small-town kid moving and adjusting to the big city is a trope Ad Nut has seen many-a-times in popular culture. And it ...
Samsung has released a global campaign to spotlight Samsung Health and Galaxy AI features. Created by Bartle Bogle Hegarty Singapore, “A Samsung health story: racing to Fiji” follows a young couple ...
As the Agency of the Year deadline in Asia-Pacific approaches, entrants will notice a new name this year serving as independent auditors of the awards process as part of Campaign's commitment to ...
Short-form video platform and social media giant TikTok has launched a new ad solution, TikTok Search Ads Campaign, which allows brands to target users via the search results page. The new solution ...