As the industry awaits the closing arguments of the DOJ's lawsuit against Google on November 25, Campaign looks at the tech ...

EXCLUSIVE: Bain’s Andreas Dullweber and Henrik Naujoks reveal shifts in spend, how today’s marketers are underutilising data, ...

Facebook parent company Meta has announced plans to launch a Singapore-focused AI incubator programme which will support 100 ...

Personalisation, first party data, and ID agnostic solutions that go beyond third-party cookies should be essential elements ...

The Publicis Groupe CEO spoke publicly in the UK for the first time in six years at the Campaign Live conference.

Personalisation, first party data, and ID agnostic solutions that go beyond third-party cookies should be essential elements of a forward-looking marketing strategy, says Eyeota’s Trent Lloyd ...

The small-town kid moving and adjusting to the big city is a trope Ad Nut has seen many-a-times in popular culture. And it ...

Samsung has released a global campaign to spotlight Samsung Health and Galaxy AI features. Created by Bartle Bogle Hegarty Singapore, “A Samsung health story: racing to Fiji” follows a young couple ...

Takahiro Tambara from Uniqlo's parent company Fast Retailing, explains how the apparel brand is leveraging customer insights and technology to maximise its operations.

An anecdote at WPP Converge caught my attention. It was a comment in a conversation about all the incredible things that we can now do with AI: “It’s great that AI can now write poetry, but can it do ...

When OpenAI launched ChatGPT in November 2022 it transformed awareness of and access to artificial intelligence technologies. Both hope and fear ratcheted up, with significant implications for brands, ...