Beware when searching for a local florist online. The results will likely include companies that don't actually have a shop in that area.

On the heels of a buzzy campaign starring Rosé, Skims’ Valentine’s Day 2025 collection is finally available to shop — and if history’s any indication, it’s a major sell-out risk.

Event planner and designer Jove Meyer shares tips for arranging beautiful flower bouquets, including why it's important to start with the vase and the base. Then TODAY’s Jenna Bush Hager and guest ...