Adobe is now adding its AI-based video generator, Firefly, to its video editing software Premiere Pro. The Firefly model can ...

AI seems to be in everything these days, and Adobe's products are no different. Among the AI capabilities the company showed ...

Adobe Inc. unveiled artificial intelligence tools that can create and modify videos, joining Big Tech companies and startups ...

The company has also unveiled updates to Frame.io and plans to help 30 million people develop AI literacy and content creation skills by 2030 ...

Perhaps the biggest news that came out of Monday’s Adobe Max conference for broadcasters was the addition of generative AI to ...