Dell is trading in its much-loved and highly-respected XPS and Inspiron brand names in favor of a slightly different approach ...

This week at CES 2025, Dell revealed the Pro series will be its new flagship line - while bringing back an old favorite.

Starting this year, the company will put its XPS, Inspiron, and Inspiron Plus devices in the Dell category. That will change ...

Dell is reorganizing its entire product lineup, retiring iconic brands like XPS, Inspiron, Latitude, and more. All in the ...

Dell made a bold move by unveiling a complete overhaul of its laptop and desktop branding. The company has decided to ...

Exciting CES 2025 Announcements, But No Surprise Catalyst: Nvidia unveiled major innovations including Cosmos AI models, RTX 50 gaming chips, and a digital twin solution. However, investors were left ...

The Dell, Dell Pro, and Dell Pro Max is a “good, better, best” naming convention that Dell hopes will make it easier for ...

CES 2025 is here, and while CES usually brings a host of new laptops, this year, there seems to be more than usual. These new ...

The Area-51 laptops will have Intel CPUs and Nvidia graphics and will launch this quarter for $3,199, though a less expensive ...

The computer company Dell has a new brand strategy that sounds a lot like Apple. There were a few smiles at the launch.

Named brands like XPS and Inspiron will now fall under performance categories. Plus, Dell expanded its partnership with AMD.

Dell’s restructured product lineup aims to provide customers with clear, easy-to-understand options tailored to their ...