Was Phil Spencer good for Xbox? Whatever you think of the retiring boss’s decade-plus tenure, there was rarely a dull moment.

As Xbox celebrates its 25th anniversary in 2026, new details reveal the brand is gearing up for a promotion with soft drink ...

Learn how to connect platform ROAS, CRM data, incrementality testing, and marginal ROAS in a continuous marketing measurement cycle.

From the moment 4-year-old Cameron first stepped out into Glimmer in Spyro 2, he knew video games were going to play a central role in the rest of his life. Though he never planned to make it the ...

Tadeusz (Tad) Dorda, the founder and CEO of Chopin, has spent more than 30 years traveling across the U.S., pitching his ...

One of the highest-rated Series X games ever made joins the Premium tier of Xbox Game Pass six months following its ...

Usually, when the Best Picture race goes down to the wire, the two main contenders are a study in contrasts. Moonlight versus La La Land pitted a little indie against a megawatt musical. Parasite ...

Mad Ellie and the Vault of the Damned” will launch on March 26, publisher 2K and developer Gearbox Software announced.

Meghan Markle‘s lifestyle guru ambitions just suffered what critics see as a setback following the announcement that her As Ever brand’s partnership with Netflix has ended. Looking ahead, a branding ...

Xbox Game Pass is packed with great titles belonging to different genres, so here are the best games on the subscription ...