Cola's beginnings, from a struggling drink containing cocaine to a global empire shaped by psychological marketing and ...
Costco announced that it will switch from Pepsi to Coca-Cola products at its food courts "this summer" at an annual shareholder meeting Thursday.
Unfortunately, the most interesting fact about Buffett's Coca-Cola holding is arguably the inaction over the last 31 years.
Asa Candler’s coupon campaign was more than a marketing tactic—it was a revolution in trust-building. By removing risk for ...
In 1942, the Nazi apparatchik Otto Dietrich sniffed, “America never contributed anything to world civilization but chewing ...
After years of receiving backlash for progressive messaging, heads of companies from Facebook to Boeing may be ready to go in ...
Pharmacist Dr. John Pemberton created the Coca-Cola syrup recipe, circa 1886, and it remains one of the most highly protected trade secrets in history. In addition to its iconic Coke Classic ...
In a new six-minute short film, the writer, director and showrunner, known for his work behind the ABC series “Black-ish,” helps Coca-Cola show the resonance its broader portfolio of beverages ...
That may not be the case with Coca-Cola (NYSE: KO). Despite being a long-held position of Berkshire and a globally known iconic brand, the company's growth track and financials indicate it is not ...