Arriving as one half of the traditional mid-season/new year colour wipe, PUMA reveal the early 2025 Whiteout pack, which sees ...

PUMA have unveiled the annual ‘Eclipse’ pack to rival the whiteout pack. It sees the all-new Future 8, Ultra 5 and King ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

When in doubt, just assume that Rihanna is always living seasons, if not years, ahead of us — at least when it comes to ...

When it comes to the world of cultivated trainer styles a few names come to mind. From the Adidas Samba to the Puma Speedcat ...

We view Puma as a leader in global sportswear but do not believe it has achieved a competitive advantage. Since 2014, Puma’s annual sales have risen to nearly EUR 9 billion from EUR 3 billion as the ...

There are loads of great designer trainer dupes on the high street right now, ready to shop at a fraction of the cost. Shop ...

Slim and sleek, the limited-edition Avanti LS is brand new and designed by Rihanna. A redesign from the original Avanti, the LS is light, minimal and cutting-edge with a striking new heel featuring ...

Nike seems more focused on regaining its prowess in athletic footwear, with new versions of Alphafly and Pegasus — the ...