In Ask an Influencer, Business of Home explores the creator economy. This week, we spoke with interior architect and product ...

He’s burning the wick on both ends. A Nassau County Army veteran has turned a hobby that he learned online during his ...

Brands that are willing to stay agile and adapt to these evolving trends will have an opportunity to capture attention and ...

Kalamazoo Candle Co. is investing $1M to expand into an adjacent downtown Kalamazoo space, nearly doubling its footprint.

An 18-year-old South African woman's decision to start a candle-making business instead of joining unemployment statistics has inspired many on social media.

Though the TikTok Ban lasted less than 24 hours, content creators and influencers have been pushed to consider other social ...

Unveiling the dark side of social media: fake content and artificial connections. Learn why authenticity is more important ...

EXCLUSIVE: Veteran producer Andrew Schneider has been tapped to lead Candle Entertainment, a division of Candle Studios, as EVP.

Visual identity: Your visual identity—including your logo, photography, website, social media, and packaging ... customers through short-form video content. Try: Showing your candle-making process ...

Selling handmade goods is an ideal first business for aspiring entrepreneurs ... Projections estimate that the global market for candles will be worth $16 billion by 2030. While it’s a crowded market, ...

I learned some valuable things on the topic of social media content due to HubSpot's recent YouTube video showing off their ...