It’s critical for companies to understand how to continue maximizing the success of their selected influencers in a dark ...

Blue collar workers like electricians, welders, masons, and plumbers, are becoming influencers by sharing their daily work on ...

While advertisers will spend $8.14 billion on influencer marketing in 2024, traditional demographic-based approaches are failing to deliver results, according to new research from Blue Hour Studios, ...

Volkai, the revolutionary generative AI platform developed by Kairosoft AI Solutions Limited, has become a national sensation ...

TikTok sponsored an inauguration-eve bash for content creators, proving that the stigma around being MAGA on social media is ...

Many Austin-based influencers make the majority of their income from TikTok. Read about eight who wonder what happens next if ...

Tech firms that speed up and automate brands’ partnerships with social-media influencers are becoming hot commodities as advertisers scramble to reach consumers online.

Rather than positioning AI and human influencers as competitors, the study advocates for a hybrid model that leverages the ...

Paige Connell, a millennial content creator, has built a large TikTok following right around 250,000 followers. She says in ...

Leveraging the power of social media and using it to scale your business is a hugely powerful opportunity that can help you ...