For nonprofit organizations, where marketing and advertising can be cost-prohibitive, social media is a critical (and free) ...

In The Decagon Code of Marketing Mistakes, Ravinder Bharti highlights common marketing pitfalls and offers practical ...

While it is debatable as to exactly which of the many war-mongering lies told by politicians has resulted in the most ...

Niche markets have always had their charm—those little pockets of passion where communities gather around specific interests, ...

Always begin your marketing planning processes by strategically selecting your initial target market and creating detailed ...

The term “social network” was once applied to the ordinary circle of acquaintances, friends, and classmates. Key Takeaways ...

Be honest and relatable: build a deeper connection by being transparent about your goals. For example: ‘We’re really trying to grow our practice with wonderful patients like you, and your support ...

Sony, and NBC Universal. Helps clients build hype and generate interest for their apps before launch through various marketing strategies, including press releases, social media marketing, and ...

The ability to perform in a marketing leadership role requires that you’re able to unlock the power of data to drive growth, deliver greater ROI on a marketing budget, and attract diverse, new talent ...

In an era where innovation and resilience define the future, a select group of trailblazing individuals is setting the ...