In today’s fast-paced business world, a brand is more than just a name; it is a company’s most valuable asset. A strong brand ...

As sports catchphrases start to stick, savvy coaches and athletes are moving to protect them with federal trademarks.

The Delhi High Court on February 7  said that the name "Ratan Tata" is a well-known trademark which needs to be protected from any unauthorised use by any ...

Unfortunately, failing to implement the necessary IP protections can leave a company vulnerable to copycat competitors that can reduce its valuation and weaken its brand.

Taylor Swift's legal team filed the final trademark registration extension for "Reputation (Taylor's Version)" and "Taylor ...

A trademark is a distinctive mark or sign that distinguishes a person's products from the products of others in the market. A ...

Generative AI is one of the most transformative technologies of our time, reshaping the way businesses create, innovate, and ...

If you’re “wirkin” to save up the money for a BIRKIN bag, you may be waiting a long time. And it may be just as hard to get ...

Trademark registration can be complex and time-consuming, but Honcho has developed a user-friendly process designed for busy business owners. The process begins with a free trademark search, allowing ...