Deion Sanders made waves with a bold announcement ahead of December's Alamo Bowl against BYU. Colorado had secured record-breaking disability insurance, describ ...

Although Boise State’s payout for qualifying for the CFP will not be finalized until later this year, Sportico reported that ...

Major League Pickleball’s AZ Drive announced Thursday that an ownership group—highlighted by Charles Darling and Tim Fyke of Proton Sports; former NFL quarterback Jake Plummer; and financial ...

This week's Club Sportico focuses on an ongoing donation drive by Buffalo Bills fans, who have raised $100,000 for diabetes research in honor of Mark Andrews, the Ravens tight end whose drop helped ...

The Colorado coach claimed record-breaking coverage for Shedeur Sanders and Travis Hunter, but the real details have sparked ...

Rodgers has an estimated net worth of $200 million. In addition to his football salary, Rodgers also earns millions from ...

Bluesky is one of the fastest growing social media platforms since the 2024 presidential election. The NFL isn't ready for its teams to be active there yet.

The University of Wisconsin denied a request by Sportico to view its current athletes' NIL deals, saying that sharing the ...

The Badgers have refused to disclose the information, citing one specific and perhaps controversial reason. The University of ...

Plus, more questions on whether the CFP format was a success, next year's rising teams and college football's longest season ...

Arctos Partners secured a 10% minority investment in the Buffalo Bills—the biggest share the NFL allows PE firms to hold ...

Cameron Brink's rookie WNBA season was cut short in June due to an ACL injury. Here, Brink shares updates on her recovery, ...